Cute, sexy, sweet, funny
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0:00 - 0:03I’m going around the world giving talks about Darwin,
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0:03 - 0:05and usually what I’m talking about
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0:05 - 0:08is Darwin’s strange inversion of reasoning.
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0:08 - 0:13Now that title, that phrase, comes from a critic, an early critic,
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0:13 - 0:17and this is a passage that I just love, and would like to read for you.
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0:17 - 0:22"In the theory with which we have to deal, Absolute Ignorance is the artificer;
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0:22 - 0:27so that we may enunciate as the fundamental principle of the whole system,
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0:27 - 0:30that, in order to make a perfect and beautiful machine,
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0:30 - 0:33it is not requisite to know how to make it.
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0:33 - 0:37This proposition will be found on careful examination to express,
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0:37 - 0:41in condensed form, the essential purport of the Theory,
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0:41 - 0:45and to express in a few words all Mr. Darwin’s meaning;
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0:45 - 0:49who, by a strange inversion of reasoning,
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0:49 - 0:52seems to think Absolute Ignorance fully qualified
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0:52 - 0:58to take the place of Absolute Wisdom in the achievements of creative skill."
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0:58 - 1:05Exactly. Exactly. And it is a strange inversion.
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1:05 - 1:09A creationist pamphlet has this wonderful page in it:
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1:09 - 1:11"Test Two:
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1:11 - 1:15Do you know of any building that didn’t have a builder? Yes/No.
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1:15 - 1:18Do you know of any painting that didn’t have a painter? Yes/No.
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1:18 - 1:22Do you know of any car that didn’t have a maker? Yes/No.
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1:22 - 1:27If you answered 'Yes' for any of the above, give details."
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1:27 - 1:33A-ha! I mean, it really is a strange inversion of reasoning.
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1:33 - 1:37You would have thought it stands to reason
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1:37 - 1:41that design requires an intelligent designer.
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1:41 - 1:43But Darwin shows that it’s just false.
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1:43 - 1:48Today, though, I’m going to talk about Darwin’s other strange inversion,
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1:48 - 1:54which is equally puzzling at first, but in some ways just as important.
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1:54 - 2:01It stands to reason that we love chocolate cake because it is sweet.
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2:01 - 2:07Guys go for girls like this because they are sexy.
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2:07 - 2:11We adore babies because they’re so cute.
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2:11 - 2:20And, of course, we are amused by jokes because they are funny.
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2:20 - 2:27This is all backwards. It is. And Darwin shows us why.
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2:27 - 2:35Let’s start with sweet. Our sweet tooth is basically an evolved sugar detector,
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2:35 - 2:39because sugar is high energy, and it’s just been wired up to the preferer,
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2:39 - 2:44to put it very crudely, and that’s why we like sugar.
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2:44 - 2:51Honey is sweet because we like it, not "we like it because honey is sweet."
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2:51 - 2:56There’s nothing intrinsically sweet about honey.
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2:56 - 3:00If you looked at glucose molecules till you were blind,
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3:00 - 3:03you wouldn’t see why they tasted sweet.
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3:03 - 3:09You have to look in our brains to understand why they’re sweet.
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3:09 - 3:11So if you think first there was sweetness,
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3:11 - 3:13and then we evolved to like sweetness,
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3:13 - 3:17you’ve got it backwards; that’s just wrong. It’s the other way round.
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3:17 - 3:21Sweetness was born with the wiring which evolved.
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3:21 - 3:25And there’s nothing intrinsically sexy about these young ladies.
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3:25 - 3:30And it’s a good thing that there isn’t, because if there were,
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3:30 - 3:34then Mother Nature would have a problem:
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3:34 - 3:39How on earth do you get chimps to mate?
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3:41 - 3:49Now you might think, ah, there’s a solution: hallucinations.
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3:49 - 3:53That would be one way of doing it, but there’s a quicker way.
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3:53 - 3:56Just wire the chimps up to love that look,
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3:56 - 3:59and apparently they do.
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3:59 - 4:03That’s all there is to it.
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4:04 - 4:08Over six million years, we and the chimps evolved our different ways.
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4:08 - 4:11We became bald-bodied, oddly enough;
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4:11 - 4:15for one reason or another, they didn’t.
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4:15 - 4:27If we hadn’t, then probably this would be the height of sexiness.
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4:27 - 4:32Our sweet tooth is an evolved and instinctual preference for high-energy food.
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4:32 - 4:35It wasn’t designed for chocolate cake.
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4:35 - 4:38Chocolate cake is a supernormal stimulus.
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4:38 - 4:40The term is owed to Niko Tinbergen,
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4:40 - 4:42who did his famous experiments with gulls,
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4:42 - 4:46where he found that that orange spot on the gull’s beak --
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4:46 - 4:48if he made a bigger, oranger spot
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4:48 - 4:50the gull chicks would peck at it even harder.
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4:50 - 4:53It was a hyperstimulus for them, and they loved it.
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4:53 - 4:57What we see with, say, chocolate cake
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4:57 - 5:02is it’s a supernormal stimulus to tweak our design wiring.
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5:02 - 5:05And there are lots of supernormal stimuli; chocolate cake is one.
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5:05 - 5:08There's lots of supernormal stimuli for sexiness.
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5:08 - 5:14And there's even supernormal stimuli for cuteness. Here’s a pretty good example.
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5:14 - 5:19It’s important that we love babies, and that we not be put off by, say, messy diapers.
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5:19 - 5:25So babies have to attract our affection and our nurturing, and they do.
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5:25 - 5:29And, by the way, a recent study shows that mothers
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5:29 - 5:32prefer the smell of the dirty diapers of their own baby.
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5:32 - 5:35So nature works on many levels here.
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5:35 - 5:40But now, if babies didn’t look the way they do -- if babies looked like this,
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5:40 - 5:44that’s what we would find adorable, that’s what we would find --
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5:44 - 5:50we would think, oh my goodness, do I ever want to hug that.
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5:50 - 5:52This is the strange inversion.
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5:52 - 5:59Well now, finally what about funny. My answer is, it’s the same story, the same story.
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5:59 - 6:03This is the hard one, the one that isn’t obvious. That’s why I leave it to the end.
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6:03 - 6:05And I won’t be able to say too much about it.
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6:05 - 6:11But you have to think evolutionarily, you have to think, what hard job that has to be done --
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6:11 - 6:14it’s dirty work, somebody’s got to do it --
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6:14 - 6:22is so important to give us such a powerful, inbuilt reward for it when we succeed.
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6:22 - 6:26Now, I think we've found the answer -- I and a few of my colleagues.
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6:26 - 6:30It’s a neural system that’s wired up to reward the brain
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6:30 - 6:35for doing a grubby clerical job.
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6:36 - 6:40Our bumper sticker for this view is
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6:40 - 6:43that this is the joy of debugging.
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6:43 - 6:45Now I’m not going to have time to spell it all out,
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6:45 - 6:50but I’ll just say that only some kinds of debugging get the reward.
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6:50 - 6:58And what we’re doing is we’re using humor as a sort of neuroscientific probe
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6:58 - 7:02by switching humor on and off, by turning the knob on a joke --
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7:02 - 7:04now it’s not funny ... oh, now it’s funnier ...
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7:04 - 7:06now we’ll turn a little bit more ... now it’s not funny --
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7:06 - 7:09in this way, we can actually learn something
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7:09 - 7:11about the architecture of the brain,
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7:11 - 7:13the functional architecture of the brain.
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7:13 - 7:18Matthew Hurley is the first author of this. We call it the Hurley Model.
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7:18 - 7:22He’s a computer scientist, Reginald Adams a psychologist, and there I am,
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7:22 - 7:24and we’re putting this together into a book.
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7:24 - 7:27Thank you very much.
- Title:
- Cute, sexy, sweet, funny
- Speaker:
- Dan Dennett
- Description:
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Why are babies cute? Why is cake sweet? Philosopher Dan Dennett has answers you wouldn't expect, as he shares evolution's counterintuitive reasoning on cute, sweet and sexy things (plus a new theory from Matthew Hurley on why jokes are funny).
- Video Language:
- English
- Team:
- closed TED
- Project:
- TEDTalks
- Duration:
- 07:32
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