0:00:00.901,0:00:16.820 [music] 0:00:16.820,0:00:24.863 Since MTV started their operation 1981 by playing this video from the Boggles entitled video killed the radio star. 0:00:24.863,0:00:31.605 Music Videos have become a central and vital component of the music, entertainment and media industries. 0:00:31.605,0:00:38.893 No longer limited to just one channel, they are spread out to the entire culture and across musical genres. 0:00:38.893,0:00:51.962 They have moved from the margins in relevant innocence of the culture to its every center and to a cauldron of controversy around the nature of sexual imagery that quickly came to define it as a genre. 0:00:51.962,0:00:53.598 Do we have enough girls? 0:00:53.598,0:00:54.637 You can never have enough girls. 0:00:54.637,0:00:56.868 All about the girls. 0:00:56.868,0:01:08.516 In fact from the very origins music videos like other forms of advertising have relied very heavily on stories concerning female sexuality to fulfill their function of selling CDs and albums for record companies. 0:01:08.516,0:01:17.426 Right up to the present it is clear that women’s bodies have functioned as an important currency through which the stories of music videos are told. 0:01:17.426,0:01:31.476 Of course as accentually promotional vehicles themselves their closest to form and content to advertising which has used the depiction of female sexuality to draw the attention of viewers in a crowded and noisy environment. 0:01:31.476,0:01:43.424 Across the whole range of our media culture the link between a women’s identity her body and her sexuality is told in the most compelling of forms. 0:01:43.424,0:02:02.414 But nowhere in popular culture is the story more focused and told in such relentless fashion then in the music video examining stories that music videos tell us about both male and female sexuality about what is considered normal allows us to do more understand one aspect of our culture. 0:02:02.414,0:02:10.757 It gives us a way to think about how the culture in general teaches us to be men and women it gives us a way to understand ourselves. 0:02:10.757,0:02:27.811 [music] 0:02:27.811,0:02:38.590 In fact just as music videos tells us a story of female passivity it equally powerful story of masculinity being tied to power intimidation and force. 0:02:38.590,0:02:55.077 [music] 0:02:55.077,0:03:17.021 As these ideas of male entitlement and power become glamorized and normalized in a culture, we have to ask what effect to they have on the real life behavior of men and women. 0:03:17.021,0:03:38.963 During 2000 Puritan Day Pride Parade in NYC the public space of Central Park turned into a literal war zone for scores of women. Who were doused sexually assaulted and stripped of their clothing by groups of men that felt that they had an entitlement to enact their desires on any female body. 0:03:38.963,0:03:47.579 This footage used by the police to identify and prosecute the assailants shocked and out raged the country when it was broadcasted. 0:03:47.579,0:04:01.156 But when virtually identical images have been played out over and over again on our television screens with virtually no comment why should we be shocked. In fact what was most striking about these images was how familiar they were. 0:04:01.156,0:04:43.074 [music] 0:04:43.074,9:59:59.000 While there are chilling similarities between the popular culture images and the real life attacks at central park there is a major difference. The women in the real world where not enjoying it they weren't smiling, this wasn’t their dream world. It was someone else’s, which had turned into their nightmare.