[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:00.41,0:00:06.17,Default,,0000,0000,0000,,Zamislite da će se srušiti avion Dialogue: 0,0:00:06.17,0:00:08.97,Default,,0000,0000,0000,,s 250 djece i beba u njemu, Dialogue: 0,0:00:08.97,0:00:12.39,Default,,0000,0000,0000,,biste li to spriječili da znate kako? Dialogue: 0,0:00:12.39,0:00:14.36,Default,,0000,0000,0000,,Sada zamislite Dialogue: 0,0:00:14.36,0:00:18.00,Default,,0000,0000,0000,,da se 60 aviona punih djece ispod 5 godina \N Dialogue: 0,0:00:18.00,0:00:21.21,Default,,0000,0000,0000,,sruši svaki dan. Dialogue: 0,0:00:21.21,0:00:22.98,Default,,0000,0000,0000,,To je broj djece Dialogue: 0,0:00:22.98,0:00:25.31,Default,,0000,0000,0000,,koja nikada neće doživjeti \Nsvoj peti rođendan. Dialogue: 0,0:00:25.31,0:00:28.55,Default,,0000,0000,0000,,6.6 milijuna djece Dialogue: 0,0:00:28.55,0:00:32.14,Default,,0000,0000,0000,,nikada ne doživi svoj peti rođendan. Dialogue: 0,0:00:32.14,0:00:34.59,Default,,0000,0000,0000,,Većina ovih smrti se može spriječiti, Dialogue: 0,0:00:34.59,0:00:36.56,Default,,0000,0000,0000,,i to me ne čini samo tužnom, Dialogue: 0,0:00:36.56,0:00:38.26,Default,,0000,0000,0000,,ljuti me, Dialogue: 0,0:00:38.26,0:00:40.62,Default,,0000,0000,0000,,i čini me odlučnom. Dialogue: 0,0:00:40.62,0:00:42.51,Default,,0000,0000,0000,,Proljev i upala pluća Dialogue: 0,0:00:42.51,0:00:44.32,Default,,0000,0000,0000,,su dvoje glavnih ubojica Dialogue: 0,0:00:44.32,0:00:46.64,Default,,0000,0000,0000,,djece mlađe od 5 godina, Dialogue: 0,0:00:46.64,0:00:48.90,Default,,0000,0000,0000,,a ono što možemo učiniti\Nkako bismo spriječili ove bolesti,\N Dialogue: 0,0:00:48.90,0:00:51.08,Default,,0000,0000,0000,,nisu neke pametne, Dialogue: 0,0:00:51.08,0:00:53.99,Default,,0000,0000,0000,,nove tehnološke inovacije. Dialogue: 0,0:00:53.99,0:00:58.87,Default,,0000,0000,0000,,To je jedan od najstarijih \Nsvjetskih izuma: Dialogue: 0,0:00:58.87,0:01:02.40,Default,,0000,0000,0000,,sapun. Dialogue: 0,0:01:02.40,0:01:03.83,Default,,0000,0000,0000,,Pranje ruku sapunom, Dialogue: 0,0:01:03.83,0:01:06.20,Default,,0000,0000,0000,,navika koju uzimamo zdravo za gotovo, Dialogue: 0,0:01:06.20,0:01:08.48,Default,,0000,0000,0000,,može smanjiti incidenciju proljeva u pola, \N Dialogue: 0,0:01:08.48,0:01:12.14,Default,,0000,0000,0000,,reducirati dišne infekcije za jednu trećinu. \N Dialogue: 0,0:01:12.14,0:01:13.91,Default,,0000,0000,0000,,Pranje ruku sapunom Dialogue: 0,0:01:13.91,0:01:15.56,Default,,0000,0000,0000,,može imati utjecaj Dialogue: 0,0:01:15.56,0:01:20.59,Default,,0000,0000,0000,,na redukciju gripe, trahome, SARSa, Dialogue: 0,0:01:20.59,0:01:22.98,Default,,0000,0000,0000,,i u zadnje vrijeme u slučaju kolere, Dialogue: 0,0:01:22.98,0:01:25.67,Default,,0000,0000,0000,,i izbijanja ebole, Dialogue: 0,0:01:25.67,0:01:27.36,Default,,0000,0000,0000,,jedna od ključnih intervencija Dialogue: 0,0:01:27.36,0:01:30.18,Default,,0000,0000,0000,,jest pranje ruku sapunom. Dialogue: 0,0:01:30.18,0:01:33.43,Default,,0000,0000,0000,,Pranje ruku ostavlja djecu u školi. Dialogue: 0,0:01:33.43,0:01:36.25,Default,,0000,0000,0000,,Sprječava umiranje beba. Dialogue: 0,0:01:36.25,0:01:38.13,Default,,0000,0000,0000,,Pranje ruku sapunom Dialogue: 0,0:01:38.13,0:01:40.92,Default,,0000,0000,0000,,jedan je od novčano najprihvatljivijih Dialogue: 0,0:01:40.92,0:01:43.47,Default,,0000,0000,0000,,načina spašavanja života djece. Dialogue: 0,0:01:43.47,0:01:47.13,Default,,0000,0000,0000,,Može spasiti preko 600 000 \Ndjece svake godine.\N Dialogue: 0,0:01:47.13,0:01:50.09,Default,,0000,0000,0000,,To je ekvivalentno zaustavljanju Dialogue: 0,0:01:50.09,0:01:52.07,Default,,0000,0000,0000,,10 jumbo jet-ova Dialogue: 0,0:01:52.07,0:01:53.100,Default,,0000,0000,0000,,punih beba i djece Dialogue: 0,0:01:53.100,0:01:56.71,Default,,0000,0000,0000,,od rušenja svakog dana. Dialogue: 0,0:01:56.71,0:01:59.13,Default,,0000,0000,0000,,Mislim da ćete se složiti sa mnom Dialogue: 0,0:01:59.13,0:02:02.42,Default,,0000,0000,0000,,da je to prilično korisna\Njavno-zdravstvena intervencija. \N Dialogue: 0,0:02:02.42,0:02:05.36,Default,,0000,0000,0000,,Stanimo sada malo. Dialogue: 0,0:02:05.36,0:02:07.30,Default,,0000,0000,0000,,Mislim da trebate upoznati\Nosobu pored sebe. \N Dialogue: 0,0:02:07.30,0:02:09.25,Default,,0000,0000,0000,,Zašto se ne bi jednostavno rukovali. Dialogue: 0,0:02:09.25,0:02:11.49,Default,,0000,0000,0000,,Molim vas, rukujte se. Dialogue: 0,0:02:11.49,0:02:12.79,Default,,0000,0000,0000,,Tako je, upoznajte se. Dialogue: 0,0:02:12.79,0:02:14.33,Default,,0000,0000,0000,,Izgledaju zbilja lijepo. Dialogue: 0,0:02:14.33,0:02:16.10,Default,,0000,0000,0000,,Dobro. Dialogue: 0,0:02:16.10,0:02:18.40,Default,,0000,0000,0000,,Što ako vam kažem Dialogue: 0,0:02:18.40,0:02:20.98,Default,,0000,0000,0000,,da osoba s kojom ste se upravo rukovali Dialogue: 0,0:02:20.98,0:02:22.69,Default,,0000,0000,0000,,nije oprala ruke Dialogue: 0,0:02:22.69,0:02:25.35,Default,,0000,0000,0000,,nakon korištenja toaleta? \N(Smijeh) \N Dialogue: 0,0:02:25.35,0:02:28.68,Default,,0000,0000,0000,,Više ne izgledaju tako lijepo, zar ne? Dialogue: 0,0:02:28.68,0:02:31.84,Default,,0000,0000,0000,,Prilično bljak, složit ćete se sa mnom. Dialogue: 0,0:02:31.84,0:02:33.50,Default,,0000,0000,0000,,Statistike zapravo pokazuju Dialogue: 0,0:02:33.50,0:02:35.92,Default,,0000,0000,0000,,da 4 od 5 ljudi Dialogue: 0,0:02:35.92,0:02:38.52,Default,,0000,0000,0000,,ne peru ruke nakon korištenja toaleta, Dialogue: 0,0:02:38.52,0:02:40.21,Default,,0000,0000,0000,,u cijelome svijetu. Dialogue: 0,0:02:40.21,0:02:42.48,Default,,0000,0000,0000,,Isto kako to Dialogue: 0,0:02:42.48,0:02:45.23,Default,,0000,0000,0000,,ne radimo kada imamo moderne toalete, Dialogue: 0,0:02:45.23,0:02:47.68,Default,,0000,0000,0000,,vodovodnu vodu i dostupan sapun, Dialogue: 0,0:02:47.68,0:02:49.61,Default,,0000,0000,0000,,ista se stvar događa u zemljama Dialogue: 0,0:02:49.61,0:02:52.98,Default,,0000,0000,0000,,u kojima je mortalitet djece jako visok. Dialogue: 0,0:02:52.98,0:02:55.30,Default,,0000,0000,0000,,Zašto je tako? Zar nema sapuna? Dialogue: 0,0:02:55.30,0:02:57.55,Default,,0000,0000,0000,,Zapravo, sapun je dostupan. Dialogue: 0,0:02:57.55,0:03:01.20,Default,,0000,0000,0000,,U 90% kućanstava u Indiji, Dialogue: 0,0:03:01.20,0:03:03.88,Default,,0000,0000,0000,,94% kućanstava u Keniji, Dialogue: 0,0:03:03.88,0:03:05.36,Default,,0000,0000,0000,,pronaći ćete sapun. Dialogue: 0,0:03:05.36,0:03:09.20,Default,,0000,0000,0000,,Čak i u zemljama gdje ima najmanje sapuna, Dialogue: 0,0:03:09.20,0:03:12.78,Default,,0000,0000,0000,,poput Etiopije, krećemo se oko 50%. Dialogue: 0,0:03:12.78,0:03:14.01,Default,,0000,0000,0000,,Stoga zašto? Dialogue: 0,0:03:14.01,0:03:16.94,Default,,0000,0000,0000,,Zašto ljudi ne peru ruke? Dialogue: 0,0:03:16.94,0:03:19.32,Default,,0000,0000,0000,,Zašto Mayank, Dialogue: 0,0:03:19.32,0:03:21.59,Default,,0000,0000,0000,,ovaj mladi dječak kojeg\Nsam upoznala u Indiji, \N Dialogue: 0,0:03:21.59,0:03:23.34,Default,,0000,0000,0000,,ne pere svoje ruke? Dialogue: 0,0:03:23.34,0:03:25.95,Default,,0000,0000,0000,,U Mayankovoj obitelji, Dialogue: 0,0:03:25.95,0:03:28.38,Default,,0000,0000,0000,,sapun se koristi za kupanje, Dialogue: 0,0:03:28.38,0:03:30.37,Default,,0000,0000,0000,,koristi se za pranje odjeće, Dialogue: 0,0:03:30.37,0:03:33.24,Default,,0000,0000,0000,,sapun se koristi za pranje posuđa. Dialogue: 0,0:03:33.24,0:03:35.11,Default,,0000,0000,0000,,Njegovi roditelji ponekad misle Dialogue: 0,0:03:35.11,0:03:36.67,Default,,0000,0000,0000,,da je to dragocjena roba, Dialogue: 0,0:03:36.67,0:03:38.94,Default,,0000,0000,0000,,stoga će ju čuvati u ormaru. Dialogue: 0,0:03:38.94,0:03:41.69,Default,,0000,0000,0000,,Čuvat će ga od njega da ga ne potrati. Dialogue: 0,0:03:41.69,0:03:44.24,Default,,0000,0000,0000,,U prosjeku, u Mayankovoj obitelji, Dialogue: 0,0:03:44.24,0:03:46.31,Default,,0000,0000,0000,,koristit će sapun za pranje ruku Dialogue: 0,0:03:46.31,0:03:47.76,Default,,0000,0000,0000,,jednom dnevno Dialogue: 0,0:03:47.76,0:03:50.13,Default,,0000,0000,0000,,u najboljem slučaju, a ponekad Dialogue: 0,0:03:50.13,0:03:53.12,Default,,0000,0000,0000,,čak i samo jedanput tjedno. Dialogue: 0,0:03:53.12,0:03:55.33,Default,,0000,0000,0000,,Koji je rezultat toga? Dialogue: 0,0:03:55.33,0:03:57.20,Default,,0000,0000,0000,,Djeca pokupe bolesti Dialogue: 0,0:03:57.20,0:03:58.87,Default,,0000,0000,0000,,na mjestu koje bi ih trebalo voljeti Dialogue: 0,0:03:58.87,0:04:03.78,Default,,0000,0000,0000,,i najviše štititi, u vlastitim domovima. Dialogue: 0,0:04:03.78,0:04:06.33,Default,,0000,0000,0000,,Razmislite o tome gdje ste\Nnaučili da trebate prati ruke. \N Dialogue: 0,0:04:06.33,0:04:09.13,Default,,0000,0000,0000,,Jeste li to naučili kod kuće? Dialogue: 0,0:04:09.13,0:04:11.91,Default,,0000,0000,0000,,Jeste li to naučili u školi? Dialogue: 0,0:04:11.91,0:04:14.39,Default,,0000,0000,0000,,Mislim da će vam bihevioralni \Nznanstvenici reći\N Dialogue: 0,0:04:14.39,0:04:16.92,Default,,0000,0000,0000,,da je vrlo teško promijeniti navike Dialogue: 0,0:04:16.92,0:04:21.81,Default,,0000,0000,0000,,koje ste stekli rano u životu. Dialogue: 0,0:04:21.81,0:04:24.61,Default,,0000,0000,0000,,No, svi mi imitiramo ono što drugi rade, Dialogue: 0,0:04:24.61,0:04:27.33,Default,,0000,0000,0000,,i lokalne kulturalne norme su nešto Dialogue: 0,0:04:27.33,0:04:30.64,Default,,0000,0000,0000,,što određuje kako mijenjamo\Nsvoje ponašanje, \N Dialogue: 0,0:04:30.64,0:04:33.42,Default,,0000,0000,0000,,i tu nam uskače privatni sektor. Dialogue: 0,0:04:33.42,0:04:37.22,Default,,0000,0000,0000,,Svake sekunde u Aziji i Africi, Dialogue: 0,0:04:37.22,0:04:40.14,Default,,0000,0000,0000,,111 majki Dialogue: 0,0:04:40.14,0:04:43.86,Default,,0000,0000,0000,,kupit će ovaj sapun\Nda zaštite svoju obitelj. \N Dialogue: 0,0:04:43.86,0:04:45.90,Default,,0000,0000,0000,,Mnoge žene u Indiji će vam reći Dialogue: 0,0:04:45.90,0:04:48.12,Default,,0000,0000,0000,,da su naučile sve o higijeni, bolestima, Dialogue: 0,0:04:48.12,0:04:51.87,Default,,0000,0000,0000,,od ovog sapuna marke Lifebuoy. Dialogue: 0,0:04:51.87,0:04:53.74,Default,,0000,0000,0000,,Priznate marke poput ove Dialogue: 0,0:04:53.74,0:04:55.63,Default,,0000,0000,0000,,odgovorne su za promicanje zdravih navika Dialogue: 0,0:04:55.63,0:04:58.11,Default,,0000,0000,0000,,na mjestima gdje prodaju svoje proizvode. Dialogue: 0,0:04:58.11,0:05:01.29,Default,,0000,0000,0000,,To uvjerenje, plus doseg Unilevera, Dialogue: 0,0:05:01.29,0:05:03.73,Default,,0000,0000,0000,,omogućava nam da nastavimo pričati Dialogue: 0,0:05:03.73,0:05:07.54,Default,,0000,0000,0000,,o pranju ruku sapunom\Ni higijeni ovim majkama. \N Dialogue: 0,0:05:07.54,0:05:10.82,Default,,0000,0000,0000,,Velike kompanije i marke mogu promijeniti Dialogue: 0,0:05:10.82,0:05:12.97,Default,,0000,0000,0000,,i preokrenuti društvene norme, Dialogue: 0,0:05:12.97,0:05:14.88,Default,,0000,0000,0000,,učiniti promjenu među navikama Dialogue: 0,0:05:14.88,0:05:17.06,Default,,0000,0000,0000,,koje su tako tvrdoglave. Dialogue: 0,0:05:17.06,0:05:18.32,Default,,0000,0000,0000,,Razmislite malo: Dialogue: 0,0:05:18.32,0:05:21.82,Default,,0000,0000,0000,,Trgovci provode svo svoje vrijeme Dialogue: 0,0:05:21.82,0:05:26.18,Default,,0000,0000,0000,,tjerajući nas da se prebacimo\Ns jedne marke na drugu. \N Dialogue: 0,0:05:26.18,0:05:29.17,Default,,0000,0000,0000,,I zapravo znaju transformirati Dialogue: 0,0:05:29.17,0:05:32.20,Default,,0000,0000,0000,,znanost i činjenice u neodoljive poruke. Dialogue: 0,0:05:32.20,0:05:34.10,Default,,0000,0000,0000,,Samo na trenutak, zamislite Dialogue: 0,0:05:34.10,0:05:36.84,Default,,0000,0000,0000,,ako bi udružili svoje snage u podršci Dialogue: 0,0:05:36.84,0:05:39.79,Default,,0000,0000,0000,,poruke snažne poput pranja ruku sapunom. Dialogue: 0,0:05:39.79,0:05:42.75,Default,,0000,0000,0000,,Profitni motiv je preobraziti \Nzdravstvene ishode Dialogue: 0,0:05:42.75,0:05:44.63,Default,,0000,0000,0000,,u ovome svijetu. Dialogue: 0,0:05:44.63,0:05:46.45,Default,,0000,0000,0000,,Ali to se događa već stoljećima: Dialogue: 0,0:05:46.45,0:05:49.98,Default,,0000,0000,0000,,marka Lifebuoy lansirana je 1894. Dialogue: 0,0:05:49.98,0:05:51.72,Default,,0000,0000,0000,,u Viktorijanskoj Engleskoj Dialogue: 0,0:05:51.72,0:05:53.99,Default,,0000,0000,0000,,kako bi se borilo protiv kolere. Dialogue: 0,0:05:53.99,0:05:56.29,Default,,0000,0000,0000,,Prošli tjedan, bila sam u Gani Dialogue: 0,0:05:56.29,0:05:57.83,Default,,0000,0000,0000,,s ministrom zdravlja, Dialogue: 0,0:05:57.83,0:05:59.05,Default,,0000,0000,0000,,jer, ako ne znate, Dialogue: 0,0:05:59.05,0:06:01.71,Default,,0000,0000,0000,,trenutno je epidemija kolere u Gani. Dialogue: 0,0:06:01.71,0:06:03.84,Default,,0000,0000,0000,,Sto i osamnaest godina kasnije, Dialogue: 0,0:06:03.84,0:06:05.76,Default,,0000,0000,0000,,rješenje je potpuno jednako: Dialogue: 0,0:06:05.76,0:06:08.26,Default,,0000,0000,0000,,Radi se o omogućavanju pristupa Dialogue: 0,0:06:08.26,0:06:09.67,Default,,0000,0000,0000,,ovome sapunu, Dialogue: 0,0:06:09.67,0:06:11.42,Default,,0000,0000,0000,,i njegovom korištenju, Dialogue: 0,0:06:11.42,0:06:13.38,Default,,0000,0000,0000,,jer to je najbolji način Dialogue: 0,0:06:13.38,0:06:16.61,Default,,0000,0000,0000,,za sprječavanje širenja kolere. Dialogue: 0,0:06:16.61,0:06:19.01,Default,,0000,0000,0000,,Mislim da je ovaj nagon za profitom Dialogue: 0,0:06:19.01,0:06:20.88,Default,,0000,0000,0000,,izuzetno snažan, Dialogue: 0,0:06:20.88,0:06:22.34,Default,,0000,0000,0000,,ponekad snažniji Dialogue: 0,0:06:22.34,0:06:25.64,Default,,0000,0000,0000,,od najpredanijih dobrotvornih\Nudruga i vlade. \N Dialogue: 0,0:06:25.64,0:06:27.44,Default,,0000,0000,0000,,Vlada radi ono što može, Dialogue: 0,0:06:27.44,0:06:30.81,Default,,0000,0000,0000,,posebice u slučajevima pandemija Dialogue: 0,0:06:30.81,0:06:33.35,Default,,0000,0000,0000,,i epidemija kao što je kolera, Dialogue: 0,0:06:33.35,0:06:34.80,Default,,0000,0000,0000,,ili trenutno, ebola, Dialogue: 0,0:06:34.80,0:06:37.34,Default,,0000,0000,0000,,ali s konkurirajućim prioritetima. Dialogue: 0,0:06:37.34,0:06:39.85,Default,,0000,0000,0000,,Ni budžeta nema uvijek. Dialogue: 0,0:06:39.85,0:06:41.71,Default,,0000,0000,0000,,A kada razmislite o tome Dialogue: 0,0:06:41.71,0:06:43.82,Default,,0000,0000,0000,,što je potrebno Dialogue: 0,0:06:43.82,0:06:46.14,Default,,0000,0000,0000,,kako bismo pranje ruku učinili\Nsvakodnevnom navikom, \N Dialogue: 0,0:06:46.14,0:06:49.96,Default,,0000,0000,0000,,to zahtijeva neprekidno financiranje Dialogue: 0,0:06:49.96,0:06:53.07,Default,,0000,0000,0000,,kako bismo promijenili ovo ponašanje. Dialogue: 0,0:06:53.07,0:06:57.50,Default,,0000,0000,0000,,Ukratko, oni koji se bore\Nza zdravlje javnosti\N Dialogue: 0,0:06:57.50,0:07:00.27,Default,,0000,0000,0000,,zapravo ovise o tvrtkama sapuna Dialogue: 0,0:07:00.27,0:07:03.26,Default,,0000,0000,0000,,da će nastaviti promovirati pranje ruku. Dialogue: 0,0:07:03.26,0:07:06.50,Default,,0000,0000,0000,,Imamo prijatelje poput USAID-a, Dialogue: 0,0:07:06.50,0:07:09.81,Default,,0000,0000,0000,,Svjetsko javno-privatno partnerstvo\Nza pranje ruku sapunom \N Dialogue: 0,0:07:09.81,0:07:11.97,Default,,0000,0000,0000,,Londonsku školu higijene\Ni tropske medicine, \N Dialogue: 0,0:07:11.97,0:07:13.54,Default,,0000,0000,0000,,Plan, WaterAid, Dialogue: 0,0:07:13.54,0:07:15.05,Default,,0000,0000,0000,,svi oni vjeruju Dialogue: 0,0:07:15.05,0:07:18.76,Default,,0000,0000,0000,,u partnerstvo u kojem nema gubitnika. Dialogue: 0,0:07:18.76,0:07:20.75,Default,,0000,0000,0000,,Pobjeda za javni sektor, Dialogue: 0,0:07:20.75,0:07:23.82,Default,,0000,0000,0000,,zato što im pomažemo\Npostići njihove ciljeve. \N Dialogue: 0,0:07:23.82,0:07:26.21,Default,,0000,0000,0000,,Pobjeda za privatni sektor, Dialogue: 0,0:07:26.21,0:07:27.62,Default,,0000,0000,0000,,zato što gradimo nove generacije Dialogue: 0,0:07:27.62,0:07:29.42,Default,,0000,0000,0000,,budućih perača ruku. Dialogue: 0,0:07:29.42,0:07:31.63,Default,,0000,0000,0000,,I najvažnije, Dialogue: 0,0:07:31.63,0:07:34.24,Default,,0000,0000,0000,,pobjeda za one najranjivije. Dialogue: 0,0:07:34.24,0:07:36.30,Default,,0000,0000,0000,,Petnaestog listopada Dialogue: 0,0:07:36.30,0:07:38.65,Default,,0000,0000,0000,,proslavit ćemo Svjetski dan pranja ruku. Dialogue: 0,0:07:38.65,0:07:40.37,Default,,0000,0000,0000,,Škole, zajednice, Dialogue: 0,0:07:40.37,0:07:42.25,Default,,0000,0000,0000,,naši prijatelji u javnom sektoru Dialogue: 0,0:07:42.25,0:07:44.86,Default,,0000,0000,0000,,i naši prijatelji u privatnom sektoru — Dialogue: 0,0:07:44.86,0:07:47.14,Default,,0000,0000,0000,,da, na taj dan čak i s našim konkurentima, Dialogue: 0,0:07:47.14,0:07:49.13,Default,,0000,0000,0000,,udružujemo se kako bismo proslavili Dialogue: 0,0:07:49.13,0:07:51.11,Default,,0000,0000,0000,,najvažniju svjetsku Dialogue: 0,0:07:51.11,0:07:53.16,Default,,0000,0000,0000,,intervenciju za javno zdravlje. Dialogue: 0,0:07:53.16,0:07:54.38,Default,,0000,0000,0000,,Ono što je potrebno, Dialogue: 0,0:07:54.38,0:07:57.12,Default,,0000,0000,0000,,i opet gdje privatni sektor može \Nnapraviti veliku razliku,\N Dialogue: 0,0:07:57.12,0:08:00.89,Default,,0000,0000,0000,,su velike, kreativne ideje Dialogue: 0,0:08:00.89,0:08:03.13,Default,,0000,0000,0000,,koje pobuđuju propagiranje. Dialogue: 0,0:08:03.13,0:08:05.79,Default,,0000,0000,0000,,Uzmimo našu Pomozimo djetetu\Nda navrši 5 godina kampanju,\N Dialogue: 0,0:08:05.79,0:08:08.77,Default,,0000,0000,0000,,stvorili smo sjajne filmove Dialogue: 0,0:08:08.77,0:08:10.86,Default,,0000,0000,0000,,koji donose poruku o pranju ruku sapunom Dialogue: 0,0:08:10.86,0:08:12.55,Default,,0000,0000,0000,,svakoj osobi Dialogue: 0,0:08:12.55,0:08:15.13,Default,,0000,0000,0000,,na način na koji se može povezati s njom. Dialogue: 0,0:08:15.13,0:08:16.89,Default,,0000,0000,0000,,Imali smo preko 30 milijuna pogleda. Dialogue: 0,0:08:16.89,0:08:19.41,Default,,0000,0000,0000,,Većina se ovih diskusija\Njoš uvijek odvija online. \N Dialogue: 0,0:08:19.41,0:08:20.89,Default,,0000,0000,0000,,Sugeriram vam da uzmete pet minuta Dialogue: 0,0:08:20.89,0:08:24.94,Default,,0000,0000,0000,,i pogledate te filmove. Dialogue: 0,0:08:24.94,0:08:26.47,Default,,0000,0000,0000,,Ja dolazim s Malija, Dialogue: 0,0:08:26.47,0:08:28.82,Default,,0000,0000,0000,,jedne od najsiromašnijih\Ndržava u svijetu. \N Dialogue: 0,0:08:28.82,0:08:31.55,Default,,0000,0000,0000,,Odrasla sam u obitelji u kojoj\Nse svaki razgovor za stolom \N Dialogue: 0,0:08:31.55,0:08:33.73,Default,,0000,0000,0000,,vrtio oko socijalne pravde. Dialogue: 0,0:08:33.73,0:08:37.26,Default,,0000,0000,0000,,Obučena sam u europskoj vodećoj\Nškoli za javno zdravstvo. \N Dialogue: 0,0:08:37.26,0:08:38.98,Default,,0000,0000,0000,,Mislim da sam vjerojatno\Njedna od rijetkih žena\N Dialogue: 0,0:08:38.98,0:08:42.43,Default,,0000,0000,0000,,u mojoj zemlji sa zdravstvenom diplomom, Dialogue: 0,0:08:42.43,0:08:43.91,Default,,0000,0000,0000,,i jedina Dialogue: 0,0:08:43.91,0:08:47.51,Default,,0000,0000,0000,,s doktoratom iz pranja ruku sapunom. Dialogue: 0,0:08:47.51,0:08:49.25,Default,,0000,0000,0000,,(Smijeh) Dialogue: 0,0:08:49.25,0:08:53.46,Default,,0000,0000,0000,,(Pljesak) Dialogue: 0,0:08:55.87,0:08:58.22,Default,,0000,0000,0000,,Prije devet godina odlučila sam, Dialogue: 0,0:08:58.22,0:09:01.14,Default,,0000,0000,0000,,tijekom izgradnje uspješne\Nkarijere u javnom zdravstvu,\N Dialogue: 0,0:09:01.14,0:09:04.66,Default,,0000,0000,0000,,da bih najveći utjecaj postigla, Dialogue: 0,0:09:04.66,0:09:07.70,Default,,0000,0000,0000,,prodavajući i promovirajući\Nnajbolji svjetski izum \N Dialogue: 0,0:09:07.70,0:09:10.23,Default,,0000,0000,0000,,javnog zdravstva: sapun. Dialogue: 0,0:09:10.23,0:09:12.36,Default,,0000,0000,0000,,Vodimo najveći svjetski Dialogue: 0,0:09:12.36,0:09:13.73,Default,,0000,0000,0000,,program pranja ruku Dialogue: 0,0:09:13.73,0:09:16.31,Default,,0000,0000,0000,,po svim javnozdravstvenim standardima. Dialogue: 0,0:09:16.31,0:09:19.78,Default,,0000,0000,0000,,Doprli smo do preko 183 milijuna ljudi Dialogue: 0,0:09:19.78,0:09:22.97,Default,,0000,0000,0000,,u 16 zemalja. Dialogue: 0,0:09:22.97,0:09:24.81,Default,,0000,0000,0000,,Moj tim i ja imamo želju Dialogue: 0,0:09:24.81,0:09:28.56,Default,,0000,0000,0000,,da taj broj dostigne 1 milijardu do 2020. Dialogue: 0,0:09:28.56,0:09:30.76,Default,,0000,0000,0000,,Tijekom posljednje četiri godine, Dialogue: 0,0:09:30.76,0:09:33.49,Default,,0000,0000,0000,,poslovanje se povećalo na \Ndvoznamenkasti broj Dialogue: 0,0:09:33.49,0:09:35.42,Default,,0000,0000,0000,,dok je mortalitet djece reduciran Dialogue: 0,0:09:35.42,0:09:39.84,Default,,0000,0000,0000,,u svim mjestima gdje se povećala \Nupotreba sapuna. \N Dialogue: 0,0:09:39.84,0:09:42.15,Default,,0000,0000,0000,,Možda će nekima biti nelagodno za čuti — Dialogue: 0,0:09:42.15,0:09:44.40,Default,,0000,0000,0000,,porast poslovanja i spašeni životi Dialogue: 0,0:09:44.40,0:09:47.92,Default,,0000,0000,0000,,na neki način izjednačeni\Nu istoj rečenici — \N Dialogue: 0,0:09:47.92,0:09:49.84,Default,,0000,0000,0000,,ali činjenica je da je\Ntaj porast u poslovanju\N Dialogue: 0,0:09:49.84,0:09:52.13,Default,,0000,0000,0000,,ono što nam omogućava\Nda nastavimo raditi. \N Dialogue: 0,0:09:52.13,0:09:54.88,Default,,0000,0000,0000,,Bez njega, i bez razgovora o njemu, Dialogue: 0,0:09:54.88,0:09:58.92,Default,,0000,0000,0000,,ne možemo postići promjenu \Nkoja nam je potrebna. \N Dialogue: 0,0:09:58.92,0:10:01.11,Default,,0000,0000,0000,,Prošli smo tjedan moj tim i ja Dialogue: 0,0:10:01.11,0:10:04.41,Default,,0000,0000,0000,,proveli vrijeme u posjeti majkama Dialogue: 0,0:10:04.41,0:10:06.92,Default,,0000,0000,0000,,koje su sve iskusile istu stvar: Dialogue: 0,0:10:06.92,0:10:09.35,Default,,0000,0000,0000,,smrt novorođenčeta. Dialogue: 0,0:10:09.35,0:10:12.35,Default,,0000,0000,0000,,Ja sam majka.\NNe mogu zamisliti išta snažnije \N Dialogue: 0,0:10:12.35,0:10:15.26,Default,,0000,0000,0000,,niti išta bolnije. Dialogue: 0,0:10:15.26,0:10:17.89,Default,,0000,0000,0000,,Ova slika je iz Mijanmara. Dialogue: 0,0:10:17.89,0:10:19.90,Default,,0000,0000,0000,,Imala je najljepši osmijeh, Dialogue: 0,0:10:19.90,0:10:22.11,Default,,0000,0000,0000,,onakav za kojeg mislim da ti život da Dialogue: 0,0:10:22.11,0:10:24.50,Default,,0000,0000,0000,,kada dobiješ drugu priliku. Dialogue: 0,0:10:24.50,0:10:27.83,Default,,0000,0000,0000,,Njezin sin, Myo, njezino je drugo dijete. Dialogue: 0,0:10:27.83,0:10:29.74,Default,,0000,0000,0000,,Imala je kćer Dialogue: 0,0:10:29.74,0:10:32.13,Default,,0000,0000,0000,,koja je preminula u starosti tri tjedna, Dialogue: 0,0:10:32.13,0:10:34.48,Default,,0000,0000,0000,,a znamo da većina Dialogue: 0,0:10:34.48,0:10:35.82,Default,,0000,0000,0000,,djece koja umiru, Dialogue: 0,0:10:35.82,0:10:37.69,Default,,0000,0000,0000,,umru u prvom mjesecu života, Dialogue: 0,0:10:37.69,0:10:40.55,Default,,0000,0000,0000,,a znamo i da ako damo sapun Dialogue: 0,0:10:40.55,0:10:42.81,Default,,0000,0000,0000,,svakom spretnom sudioniku poroda, Dialogue: 0,0:10:42.81,0:10:45.36,Default,,0000,0000,0000,,i ako se sapun koristi\Nprije doticanja djece, \N Dialogue: 0,0:10:45.36,0:10:46.61,Default,,0000,0000,0000,,možemo ih reducirati\Ni napraviti promjenu\N Dialogue: 0,0:10:46.61,0:10:48.65,Default,,0000,0000,0000,,u tim brojkama. Dialogue: 0,0:10:48.65,0:10:50.52,Default,,0000,0000,0000,,Ono što me inspirira, Dialogue: 0,0:10:50.52,0:10:52.75,Default,,0000,0000,0000,,inspirira da nastavim ovu misiju, Dialogue: 0,0:10:52.75,0:10:55.13,Default,,0000,0000,0000,,jest znanje da ju mogu opskrbiti Dialogue: 0,0:10:55.13,0:10:56.94,Default,,0000,0000,0000,,s onim što joj je potrebno Dialogue: 0,0:10:56.94,0:10:58.79,Default,,0000,0000,0000,,da može raditi Dialogue: 0,0:10:58.79,0:11:00.85,Default,,0000,0000,0000,,najljepši posao na svijetu: Dialogue: 0,0:11:00.85,0:11:02.98,Default,,0000,0000,0000,,brinuti se za njezino novorođenče. Dialogue: 0,0:11:02.98,0:11:05.28,Default,,0000,0000,0000,,Idući puta kada razmišljate o daru Dialogue: 0,0:11:05.28,0:11:07.38,Default,,0000,0000,0000,,za novopečenu majku i njezinu obitelj, Dialogue: 0,0:11:07.38,0:11:10.16,Default,,0000,0000,0000,,nemojte ići daleko: kupite joj sapun. Dialogue: 0,0:11:10.16,0:11:13.37,Default,,0000,0000,0000,,To je najljepši izum u javnome zdravstvu. Dialogue: 0,0:11:13.37,0:11:15.75,Default,,0000,0000,0000,,Nadam se da ćete nam se pridružiti Dialogue: 0,0:11:15.75,0:11:18.70,Default,,0000,0000,0000,,i učiniti pranje ruku dijelom vaše Dialogue: 0,0:11:18.70,0:11:20.40,Default,,0000,0000,0000,,i naše svakodnevice Dialogue: 0,0:11:20.40,0:11:22.63,Default,,0000,0000,0000,,i pomoći drugoj djeci poput Mya Dialogue: 0,0:11:22.63,0:11:23.76,Default,,0000,0000,0000,,da dožive svoj peti rođendan. Dialogue: 0,0:11:23.76,0:11:26.16,Default,,0000,0000,0000,,Hvala vam. Dialogue: 0,0:11:26.16,0:11:28.38,Default,,0000,0000,0000,,(Pljesak)